1.  Position Purpose

The General Administrator – Sales & Marketing provides centralised administrative, coordination, and reporting support to the Sales and Marketing Department, with a specific focus on enabling execution, control, and visibility across dealer operations, channel reporting, key accounts, and departmental administration.

The role exists to:

• Ensure accurate record keeping, tracking, and follow-up of critical commercial documentation
• Support channel performance reporting and base analysis through data collation and preparation
• Provide administrative continuity and support to senior management, particularly during periods of travel or high workload

The role does not include commercial decision-making authority and does not manage dealer or customer relationships.

2.  Key Responsibilities

2.1  HQ Demonstrator and Relief Units Administration

• Maintain records and tracking of all HQ demonstrator and relief units.
• Manage and track all related paperwork, including allocations, movements, and returns.
• Follow up with relevant internal departments and dealers to resolve outstanding documentation.
• Ensure accurate and up-to-date registers are maintained at all times.

2.2  Dealer Agreements & Documentation Control

• Maintain central records of dealer agreements and related contractual or compliance documentation.
• Track document expiry dates, missing paperwork, and outstanding submissions.
• Proactively follow up with dealers and internal stakeholders on documentation shortfalls.
• Ensure document version control and accessibility for audit or management review.

2.3  Channel Reporting & Base Analysis Support

• Collate sales, performance, and operational data from various internal and external sources.
• Assist with channel reporting through data preparation and consolidation.
• Prepare and maintain dealer performance packs for management and dealer review purposes.
• Maintain accurate dealer master data, including:
  • Dealer contact information
  • Territory and channel assignments
  • Compliance and documentation status

2.4  Key Account Administration Support

• Maintain the Key Account master list, including:
  • Customer details
  • Segmentation status
  • Assigned account owners
• Ensure records are accurate and aligned to approved account structures.
• Support reporting and review processes through data preparation and documentation tracking.

2.5  Ad Hoc Projects & Information Support

• Provide administrative support on ad hoc departmental projects as required.
• Assist with travel-related administration, including tracking of travel documentation and approvals.
• Support ad hoc dealer information gathering and data collation requests.
• Assist with preparation of presentations, summaries, and internal documentation.

2.6  Office & Executive Support During Travel

• Provide administrative and coordination support when senior management is travelling.
• Act as a central point for information collation, follow-ups, and documentation flow during travel periods.
• Track actions, requests, and queries requiring attention and ensure continuity of office operations.

2.7  Flexible Departmental Support & Evolving Scope

• Provide administrative and coordination support across the Sales and Marketing Department in response to changing business priorities, organisational structures, and commercial initiatives.
• Adapt responsibilities and focus areas as required to support new projects, process changes, system implementations, or shifts in channel strategy.
• Assist with emerging administrative needs not explicitly defined but aligned to improving execution efficiency, control, and continuity within the department.

3.  Skills & Competencies

• Strong administrative discipline and attention to detail
• Ability to manage multiple trackers and document registers
• Strong data collation and basic analytical capability
• Confident coordination across internal teams and dealers
• High proficiency in Excel, PowerPoint, and document management

Ability to work independently and prioritise in a dynamic environment